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Shashank.P

Product Marketer

As a Product Marketer at Infiniti Software Solutions Pvt. Ltd., I craft strategies that connect innovative travel tech solutions with the agencies that need them most. I specialize in positioning products like CBT, B2B, and B2C portals to drive adoption, boost ROI, and help travel businesses scale globally. With a passion for data-driven marketing and a deep understanding of industry challenges, my focus is on delivering impactful campaigns that convert interest into measurable growth.

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Expertise

  • B2B & B2C Travel Technology Marketing
  • Product Positioning & Go-to-Market Strategies
  • Region-Based & Account-Based Marketing (ABM)
  • SEO-Driven Content & Lead Generation Campaigns

Skills

  • Data-Driven Marketing & ROI Analysis
  • Competitive & Market Research
  • Multi-Channel Campaign Management
  • Strategic Product Storytelling

Related Articles by “Shashank”

Australian travel agents using travel agency software to automate bookings and operations.

Top 10 Travel Agency Software Providers in Australia

Introduction Australia’s travel industry has evolved rapidly, driven by rising demand for online travel solutions, corporate bookings, and integrated automation tools. With travelers expecting faster, more seamless experiences, agencies across the country are adopting advanced digital platforms to stay ahead.

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Canadian travel agents using travel agency software to automate bookings and reporting.

Top 10 Travel Agency Software Providers in Canada

Introduction Canada’s travel and tourism sector is experiencing rapid modernization as travel agencies shift from traditional methods to automated, cloud-based systems. With both domestic and international travel rebounding strongly, agencies are increasingly investing in technology to improve service efficiency and

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Explore the top 10 travel agency software providers in Italy. Compare leading CBT, B2B, and B2C platforms helping Italian agencies automate and scale.

Top 10 Travel Agency Software Providers in Italy

Introduction Italy’s travel industry is a cornerstone of its economy, blending a rich heritage of tourism with rapid digital transformation. With inbound and outbound tourism both booming, Italian travel agencies are increasingly adopting automation and digital tools to manage growing

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